Social Media opens the doors to not only give you a wider reach for your online audience, but also gives you many ways people can try to reach out online.
They may tag you in a post online, post on your Facebook Page or even personal profile timeline, comment back on your posts, and even send you direct and private messages.
This last one sometimes trips people up, because they are not always easily seen, and you may not get a notification that you have these special hidden messages.
I wanted to share a lesson inspired by a Marketing Strategy Session with a client a few weeks ago. We were going over their “social media engagement” activity and during the process, I discovered that they had been missing some crucial messages from potential clients. This is such a common mistake that people make. And one, I sometimes forget to check myself.
They typically come from people you are not connected to online, but think about it… how many clients were you connected to before they became a client? Usually, we are not connected to these folks, and because they are not friends or contacts online, their messages may go to a hidden place.
This lesson is a lot easier to follow with a screen sharing video, so the video below will walk you through how to find these hidden messages you might just be missing. And trust me, you will kick yourself when they turn out to be one that says something like, “Hi, I wanted to book a call with you to talk about hiring you for your services.”
Follow the video below to learn where to find these direct messages on your Facebook and Instagram accounts. Then once you know how to check the messages, block a 10 minute window twice a week to go and check them. Allow more time if you find a lot. You never know when your next client, your next student in your program, or even your next unknown but really cool, opportunity could come from one of these messages.
Click the video below to see how to find these messages.
Stop Struggling and Start Thriving! My passion is helping to guide people just like you, private practice and service-based business owners, who are often frustrated with all their wasted time spent on marketing that gets you nowhere. You can learn strategies to attract a steady flow of clients and build a thriving and profitable practice. Get started with some of the free resources on my Pepper It Marketing website, especially this Guide to Streamline your Marketing. I also offer several self-study training programs to help you attract more clients so you can Build a rewarding and profitable private practice and still have time to LIVE your LIFE!