Kathy Colaiacovo, Speaker

kathy colaiacovo speaker marketing business strategy and affirming talks MARKETING SPEAKER PROFILE:

Kathy Colaiacovo, Speaker, Marketing Coach and Consultant, speaks to groups and organizations on a variety of topics about Marketing a Service-Based Business or Private Practice that focus on Streamlined Marketing Strategy and Content Planning. She has several key marketing and business-focused presentations, which you can review below.

From keynotes to virtual and in-person presentations and even virtual ones, Kathy offers audiences a take on marketing that ensures you stop wasting time, energy, and money on marketing that is going nowhere.

Your group will learn ways to focus your marketing where your potential clients are looking for someone like you, versus spending hours a day on social media, trying to get people who will never be a client of yours, like a video of you dancing that took hours to make.

Focused Marketing is what you need to Thrive, not Random Acts of Marketing.  

Contact Kathy directly to arrange one of her Presentations for your business, organization or group.


kathy and alex
Kathy with her son

AFFIRMING SPEAKER PROFILE:

As a parent with a transgender son, Kathy shares a deeply personal story that resonates with audiences everywhere when she speaks to groups with her talk, "How Love and Acceptance Changes  Lives."  This story from the heart offers audiences an inside view and life-changing and eye-opening lessons on how accepting and loving your transgender children ... as themselves ... can change - and save - lives. Your children's lives and the lives of those whom they impact.

Their story serves as a reminder of the impact that acceptance can have on individuals and communities alike, and is a call to action for everyone to embrace love and acceptance in their lives.

This talk will inspire your audience with a message of love, acceptance, and hope. Kathy's story encourages audiences to reflect on their own capacity for love and acceptance and motivates individuals to take action in their communities to support LGBTQ2IA+ individuals. Most importantly, by hearing a real-life story, folks can finally understand the importance of creating safe spaces.

Pepper it marketing Speaker how to grow a private practice

CORE MARKETING PRESENTATIONS:

Why You Need to Get Off Social Media to Grow Your Business

Description: If you want a Thriving Practice or Business, there are long-term strategies you can take to market your business to attract a steady flow of clients. Kathy teaches you the steps to take to make this happen.  You want a business so you have the freedom and security to build your long-term practice, helping your clients ... well, the best way is not always spending hours and hours on social media.

Foundations for Marketing & Business Success

Description: Learn what to include in a Content Marketing Plan that will help keep you on track with time and effort put into your marketing plans and activity. Discover the 10 marketing foundations to have in place and how to create a plan that incorporates these foundations with your online markeitng and networking. Be strategic with your time and effort when using social media.

5 Essential Steps to Create a Consistent Content Plan

When you have a Consistent Content Plan you will find yourself with a streamlined plan for marketing that helps you cut down on the time you spend doing your marketing and keeping yourself from creating too much marketing - which is actually what many practice and business owners do - create too much content versus not enough!  By following these steps, you can save time, create impactful marketing content, and achieve consistent results.

PRIVATE Group Training Sessions available

Custom training sessions are available for your private group.  Kathy will customize a presentation or a private training session for groups of two or more people.

  • Have a session geared toward your industry and specific business.
  • Webinar recordings can be made available for viewing for a one-month period after the training session.

Contact Kathy directly to arrange one of her Presentations for your business, organization or group.

Kathy has presented keynotes and workshops to a variety of groups and organizations all over the world - both in person and online!

  • Nutrition Counseling Academy with Joyce Faraj-Ardura - October 2024
  • Black Women In Excellence, Halifax, Nova Scotia - 2024
  • Centre for Women in Business - International Women's Day panelist - March 2024
  • Social Media Day Halifax - June 2023
  • Black Women In Excellence, Wolfville, Nova Scotia - 2023
  • Acadia University Entrepreneurship + Ulnooweg Developments 2022
  • VA Virtuosos Online Conference 2021
  • Centre for Entrepreneurship & Education, Halifax, NS 2021
  • Canadian Association of Virtual Assistants - online 2020
  • Loblaws Dietitians of Canada - 2019
  • Social Media Day Halifax, NS - 2019
  • Nova Scotia Community College and Acadia University Entrepreneurship  - 2018
  • Canadian Association of Virtual Assistants -  2017, 2018, 2019
  • FNCE -EatRight.org  - Dietitians and Nutrition Entrepreneurs - Boston, MA - 2016
  • High Impact Speaking -  Los Angeles, CA - 2015
  • Bob Proctor, Matrixx Events - Toronto, ON - 2013 - 2016
  • Dietitian in Business Communications - Online -  2015
  • Bell Mobility Atlantic Canada Dealers Conference - Halifax, NS, 2011
  • Hearth Patio Barbecue Association of Canada, Atlantic Chapter -  Halifax, NS - 2014, 2012
  • Nova Scotia Community College - Truro, NS, 2012
  • Destination Southwest Nova Scotia - Digby, NS, 2012
  • IAAP - Halifax, NS, 2012
  • CAHPI National Home Inspectors’ Conference - Halifax, NS, 2012
  • VA Classroom, Online 2009-2012
  • International Virtual Assistants Association - Myrtle Beach, SC, Las Vegas NV, Philadelphia, PA, Vancouver BC, San Antonio TX - 2012-2019
  • Canadian Association of Virtual Assistants 2017-2020
  • VA Virtuosos -  2018, 2019, 2021
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