My VAnetworking seminar this week was a presentation by Jill Jordan of Smart Women’s Coaching, the topic was Personal Branding. She gave a great talk, and really got me thinking…especially when she asked us all to write down what made us different from others in our line of business. It’s a big part of the process to help you brand yourself.
Through all my classes and workshops with CEED, I have done a Strength and Weakness list a few times, but I found myself stumped when asked this question directly.
What makes me different and unique…hmmm let’s see. Well… I have 15 years administrative experience, I like to learn new things, I am fairly organized, and motivated to work, but how do I translate all this into a one liner? It surprised me that I couldn’t quickly give an answer to this other than “I don’t know, can I get back to you?” I wonder if other people find this as difficult as I do.
Now I have some “homework” for the next week – because I am determined to find an answer to this question – What makes you different?
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